How I went from workaholic zombie to helping hundreds of entrepreneurs build a life and business they love.

If you’re feeling trapped by the business you’ve built, then trust me – I know how you feel. 

As a young man, I was inspired by Richard Branson’s story and set out to build my own Virgin empire. 

Back in 2010, I was on to my third business.

It was making eight-figures in revenue, but it was also making me miserable

Airplanes, shiny objects, and the hustle mindset…


I was at the centre of everything and felt like the whole thing would collapse if I stepped away for a single day. 

While Branson owned an airline, I found myself riding one almost every week... to put out yet another fire in one of my businesses.

I had a chronic case of shiny object syndrome – relentlessly pursuing every opportunity to create and scale a business bearing the Emerge brand name.    

I was stressed out, stretched too thin, and spending my days just spinning my wheels.

It wasn’t just my work life that was in turmoil, either. I’d turned to alcohol to self-medicate, and my relationship with my wife was breaking down. 

My business was broken.

But I was so deep in the “hustle” mindset that I couldn’t see it at the time.

Then one day, I saw myself in the mirror and the realisation hit me like a tonne of bricks:

“I can’t do this anymore”. 

I’d spent my whole life chasing freedom and independence.

And after decades of hard work and long days, I felt like I was being held hostage by the business I’d built.

I’d created a monster, and now I had to feed it. 

And I was the food

And the worst part? 

Because I hadn’t put the right systems and processes in place or built a leadership team around me, my business was worthless to anyone else.

I’d been so obsessed with growth that I forgot to build a valuable business. 

Which meant I couldn’t get out. I was trapped.

So I took a final stand.

The next two years were rough

I had a choice to make:

Escape from my business then and there with almost nothing to show for all the blood, sweat, and tears I’d poured into it. 

Or get to work transforming it from the ground-up and figuring out how to make it valuable to investors.

So, I rolled up my sleeves and got to work. 

And along the way, I learned:

  • How to build a leadership team capable of running a thriving business.
  • How to create processes that allowed me to scale my business without burning out.
  • How to identify and grow recurring revenue streams that generated profit far into the future.

And after all that was dialed in…

I’d turned my business into a valuable asset that I sold for seven-figures. 

Since then, I’ve helped dozens of entrepreneurs who were in the same place as me, follow in my footsteps.

Now, it’s my life’s mission to help entrepreneurs transform their broken businesses into valuable assets that thrive without them.

Over the years, I’ve developed a reputation for being able to "walk in your shoes".


Trust me – any problem you’re facing in your business is one I’ve either gone through myself or helped another entrepreneur overcome

I teach what I’ve personally done to build multiple seven-figure businesses that don't rely on 80-hour work weeks or a team of 40 just to keep afloat.

I skip the bullshit rhetoric and get straight to the nitty-gritty details that drive up the value of your business and free you from its day-to-day operations. 

I show entrepreneurs not just how to “DIY”, but how to do it better than that consultant who quoted half your annual profit to tell you what you already know.

If you like what you’re reading and you’re ready to take action right now, then check out one of my step-by-step “how-to” guides »

Before we go any further…

You need to know one thing:

If working harder was the solution to the problems you’re facing in your business then you would have solved them already.

Instead, pushing your nose to the grindstone and burning yourself out causes more problems than it fixes.

I can tell you that from hard-earned personal experience. 

If you’re ready to build a valuable business that can run without you, then you need to work smarter, not harder

That’s where I come in.

I’ll make sure every bit of effort you invest in your business pays off 100x.

Here’s my first sales pitch to you:

Read some of the guides to building a valuable business on my site.

If you like them, sign up for my free training.

And if that helps you, consider buying my stuff when I make you an offer.

Pretty simple, right?

Jean Moncrieff Business Advisor

Jean Moncrieff